Advisor to brands navigating change.
Whether you're repositioning your brand, evolving your culture, or communicating through change—Shift & Signal brings the strategy, structure, and storytelling to move you forward with confidence.
Helping founders, marketing leaders, and culture-driven teams find the clarity and voice they need to lead through growth, transition, and reinvention.
From refining your brand positioning to developing messaging that resonates—internally and externally—I partner with organizations to clarify their narrative, elevate executive visibility, and align communications across teams and channels.
The result? A stronger signal in the market, a more cohesive culture, and a story that works as hard as you do.
If you’re a:
Founder who needs help telling your story
Marketing leader seeking fractional support
Company going through rebrand, restructure, or scale
Team ready to connect culture with communications